A selected instrument and course of allows customers to save lots of and archive the inventive content material displayed inside Meta’s promoting transparency useful resource. This entails using a third-party software, known as “adlibnote,” along with features of the platform that makes ads publicly accessible.
Archiving promoting belongings offers a number of benefits. It permits for in-depth evaluation of promoting traits, aggressive analysis, and a historic report of particular campaigns. Inspecting adjustments and evolution of ads over time affords helpful insights into methods employed by numerous advertisers, in addition to how Meta’s promoting insurance policies and {the marketplace} itself develop.
