The act of posting a touch upon a Fb put up with the first intention of transferring it to the highest of a consumer’s or their associates’ newsfeeds is a apply employed to extend visibility. As an example, if somebody posts an merchandise on the market in a Fb group, they could add a remark like “!” to deliver it to the forefront for different members to see, even when they themselves usually are not genuinely .
This habits serves to artificially elevate the put up’s place inside the algorithmically sorted feed. This may be significantly helpful in teams or on private profiles the place there’s excessive exercise, because it helps be sure that the unique content material is not rapidly buried. Traditionally, this was a extra widespread apply when Fb’s information feed algorithm was much less subtle. Whereas its effectiveness has diminished over time as Fb refines its rating algorithms, it could possibly nonetheless present a small enhance in visibility.