The power to consolidate two or extra Fb pages right into a single entity is a perform ruled by particular standards and processes. This course of basically transfers the followers from one web page (or a number of) to a different, retiring the previous pages within the course of. An instance could be merging two pages for a enterprise that has undergone a reputation change however nonetheless retains followers on the unique web page.
This functionality is effective for model administration, stopping viewers fragmentation and making certain a unified on-line presence. Traditionally, companies maintained a number of pages because of varied components, comparable to focusing on completely different geographic places or providing distinct product traces. Consolidating these duplicate or outdated pages streamlines communication and strengthens model consistency.