The phrase identifies a particular market exercise: the shopping for and promoting of all-terrain autos (ATVs), generally generally known as four-wheelers, by way of the social media platform Fb. This follow makes use of Fb’s Market function, teams, and particular person profiles to attach sellers with potential patrons. Examples embody people posting listings with images, descriptions, and costs inside related Fb teams devoted to ATV gross sales or utilizing Market to achieve a broader viewers.
Using social media platforms for commerce, together with the transaction of ATVs, presents a number of benefits. It gives accessibility to a variety of potential patrons and sellers, facilitating environment friendly matching of provide and demand. It additionally supplies a platform for direct communication, enabling negotiation and the change of knowledge. Traditionally, categorized adverts in newspapers or specialised magazines had been the first means for such transactions. The shift to on-line platforms represents a major evolution within the market.